evolve Hits the Road

Steve Dobbins

June is only half over, but has already been an incredibly busy month for the evolve team.

We made our trade show debut at the ALT (Activewear and Leisure Trade Show) in Downtown Los Angeles's thriving fashion district. It was a great event, with evolve inking deals with several retail outlets including P2 Platinum Pilates in Birmingham, Alabama, which opens in October. 

"It was a great show," said evolve founder and CEO Jason Leon. "We loved introducing evolve to buyers, media and our fellow fitness brands. It was incredible to watch people light up when they heard our vision of transforming lives through purchases."

evolve will make its next trade show appearance at IDEA World Fitness, July 13-17 in Los Angeles. The conference brings together more than 14,000 personal trainers, group fitness professionals and nutritionists from move than 60 countries. 

After ALT, evolve held its first trunk show at LA's Downtown Standard. Friends and fans gathered to hear the story of evolve, shop the New Beginnings line and share their dreams for the world. 

From LA, evolve headed North for a trunk show hosted in Jason's hometown, Ripon, California. It was a fun evening celebrating evolve and watching friends and family put Love in Action. 

"Thanks to you (Jason) and Steve for changing the world with love," said attendee Cindy Chesier Caetano. "I love my new Donna Racer Back and love you, too!"




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